FUN :: GRAPHIC :: EXPRESSIVE :: MINIMALIST :: PENCILS
:: REALISTIC ::
3D graphics | airbrush | collage | fotomelt
3D graphics are just part of everyday life by now…
- Coffee kiosk visualisation
- Character for a safety video
- Unit visualisation for Post Office
- Parcel character for Durmail
- Characters for an explainer video
- Scene from explainer video : Kwezi, radio announcer
- Scene from explainer video: Kwezi and James, marketing accountant
- Accountant: scene from explainer video
- Architect: scene from explainer video
- Graphic designer: scene from explainer video
- Accountant's office: scene from explainer video
- Doctor: scene from explainer video
Combine 3D graphics with airbrush to add highlights to machinery or other details like a blurred, darker or brighter area.
3D graphics are very useful to animate stories. Software has come so far over the years. Faces and gestures can express so much more; used to be that if you wanted to express emotion, 2D was the way to go. Thankfully, while 2D still has its charms, we now have a choice. There is even a way of making a 3D movie look like a 2D movie, and retaining the advantages of each.
With this technique, we can:
- Entertain, by telling animated stories.
- Explain a complex process simply so that most people can take it in because of its realism. One can also add detailed info with an exploded diagram.
- Promote an existing 2D character as a brand by making her/him/it more life-like, upmarket and lovable.
- Create fly-through previews of buildings, whether the structure has still to be built or exists already. One can even offer options and swap out windows, decor, all colours etc.
- Bring extra glamour to logos by adding the third dimension, combined with textures, cool lighting and movement.
- With fantasy subjects, there are no limits. Lighting via a 3D programme can act in a way Nature cannot allow. So. In an audience of hundreds, a single light beam can shine on one person, with the others still shrouded in darkness. People and objects can acquire an eerie glow, lit from within. Scriptwriters never tire of weather effects, where vortexes of blue light come spiralling down from the sky to change a character in a movie. Or remove the evil villain altogether, usually with much blue light snaking up and down them, in a most satisfying way.
- Promote your brand: As seen in the explainer video samples, it is now possible to put your own face onto a 3D character, and use this medium to announce what your company does. The entire slideshow will be up soon, and a video is being planned.
- Blue whale, for Wines of SA poster
- Fruit for cane juice packaging
- Roger, opera singer, promotional postcard
- Thandi Christmas greetings, from All You Need Is Love
- Old & new caricatures for client's signature
- Linda & Zakes: HIV/AIDS booklet
- Start of the school day: 1 of 3 posters for early childhood development
- Winghaven, home to the Little Wingsters
- Punki, from Little Wingsters, a story in development
- Crayons: Punki, from Little Wingsters
- Goggles: Punki, from Little Wingsters
- Inga, from Little Wingsters, a current project
- Inga, Little Wingsters
- Left of mobile: Inga, from Little Wingsters
- Right of mobile: Inga, from Little Wingsters
- Detail: shoes, Inga from Little Wingsters
- Doctor and elderly patient
- Birthday party in Soweto
- Just before impact
- The gold rush, South Africa
- Josiah Thugwane before Olympics 1996
- Josiah Thugwane at Olympics 1996
- Josiah Thugwane after Olympics 1996
- Nelson Mandela
- AIDS patient needing ARVs
- Tsar Nicholas, Russia 1917
- Shoe factory
- TAC's fight for ARVs
- An executive interviews former bully